E-Commerce Book: Building the E- Empire

By Koushal Iyyer
June 2010
Global India Publications
Distributed by Coronet Books
ISBN: 9789380228662
307 pages
$29.50 Paper original

This book emphasis the need of E-Commerce, which is the process used to distribute, buy, sell or market goods and services, and the transfer of funds online, through electronic communications or networks.This book covers a wide range of topics on E-Commerce. It starts with an introduction to E-Commerce, Managing Risk in E-Commerce, Facing challenges in E-Commerce, Barriers and Opportunities in E-Commerce,E-Commerce for Development etc. It also has a chapter on th scenario of E-Commerce in Asia.


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